Advertising, SEO, marketing content, and growth strategies
13 skills
Generate RTL-first Hebrew presentations with full right-to-left support. Use when you need to create a business presentation, startup pitch deck, quarterly report, or educational slideshow in Hebrew. Produces slides with Hebrew fonts, right-aligned bullets, and bilingual support in a single deck. Prevents hours of manual formatting and RTL issues that other tools fail to solve. Do NOT use for non-Hebrew presentations, video creation, or interactive web slideshows.
Design email marketing sequences for the Israeli market with Hebrew RTL rendering, Jewish and national holiday scheduling, and anti-spam law compliance. Use when user asks about Israeli email marketing, Hebrew email campaigns, Chok HaSpam compliance, Hebrew newsletter design, or holiday-triggered email sequences. Covers Amendment 40 compliance, RTL rendering, and subject line optimization.
Complete post-production package for Hebrew podcasts: RTL show notes with Spotify and Apple chapter markers, identification of 3-5 shareable 30-90 second clips, FFmpeg commands for extraction and Hebrew subtitle burn-in, and platform-tuned captions for Instagram Reels, TikTok, X, and LinkedIn. Use when shipping a Hebrew podcast episode from a Whisper transcript or SRT file and you need show notes, chapters, clips, and social captions in one coherent output without stitching together 4-5 separate tools and without tripping over RTL, nikud, and Hebrew subtitle burn-in bugs that generic tools (Kapwing, Maestra, Descript, Podsqueeze) mishandle. Do NOT use for standalone audio transcription (use video-subtitles), podcast RSS feed generation, audio mixing and mastering, or English-only podcasts.
Benchmark tech salaries in the Israeli market and craft data-driven negotiation strategies. Use when preparing for a salary negotiation, evaluating a job offer, or comparing total compensation packages at Israeli tech companies (startups, enterprises, multinational R&D centers). Covers base salary ranges by role and seniority, equity and options valuation, Israeli benefits analysis (pension, keren hishtalmut, car allowance, vacation), and counter-offer scripting with market data. Do NOT use for non-tech roles, freelance rate setting, or salary negotiations outside Israel.
Develop bilingual Hebrew/English LinkedIn content strategies for the Israeli tech ecosystem, including post timing, Hebrew hashtags, and audience engagement patterns. Use when user asks about LinkedIn strategy for Israel, Hebrew LinkedIn posts, Israeli tech networking, or asks about "linkedin", "reshet mitkademet", "tוכן", bilingual posting, or Israeli professional branding. Covers Hebrew/English post optimization, Israeli tech topic trends, cultural timing around holidays and work week, and Hebrew hashtag research. Do NOT use for general international LinkedIn strategy, paid LinkedIn advertising, or non-Israeli market targeting.
Create social media content optimized for Israeli audiences across Facebook, Instagram, TikTok, and LinkedIn. Use when user asks about Israeli social media strategy, Hebrew social posts, posting schedules for Israel, Hebrew hashtags, or Israeli Facebook group marketing. Covers platform-specific best practices, Israeli cultural references, and Hebrew copywriting for social. Do NOT use for paid ad campaigns, influencer outreach, or SEO content writing.
Plan and execute content marketing strategies for the Israeli market including Hebrew SEO content, tech media outreach to Geektime and Calcalist, and B2B content. Use when user asks about Israeli content strategy, Hebrew blog posts, Israeli tech PR, or Hebrew B2B content. Covers Israeli tech media landscape, Hebrew content SEO, and bilingual content strategies.
Optimize mobile app listings for Israeli users on Apple App Store and Google Play with Hebrew metadata, keywords, and screenshots. Use when user asks about Israeli app store optimization, Hebrew app listing, Hebrew keywords for app store, or localizing app metadata for Israel. Covers Hebrew keyword research, RTL screenshot design, and category-specific benchmarks.
Plan and execute product launches targeting the Israeli tech market, including media outreach, VC demo day preparation, and community engagement. Use when user asks about launching a product in Israel, pitching Israeli media, Hebrew press releases, or asks about "hashkaa", "hasakat mutzar", "Geektime", "Calcalist", Israeli tech PR, or startup launch strategy. Covers Israeli tech media outlets, holiday timing, 8200 alumni networks, and early-adopter communities. Do NOT use for general global product launches, non-Israeli markets, or paid advertising campaigns.
CLI tool for scheduling social media posts across 28+ platforms including X, LinkedIn, Reddit, YouTube, TikTok, and Instagram. Manage integrations, upload media, and track analytics from your terminal.
Write Hebrew surveys (NPS, CSAT, CES, event feedback, product discovery, market research) with natural Israeli phrasing and deploy them as live Google Forms via the Google Workspace CLI (gws), or paste the same templates into Typeform, SurveyMonkey, Tally, Microsoft Forms, or email/Slack. Includes Israeli-specific send-time guidance (days, hours, chagim to avoid) and per-survey-type cadence rules. Use when the user asks to run an NPS or CSAT for Israeli customers on any platform, build a Hebrew survey, collect event feedback, interview users in Hebrew, or decide when to send a survey to an Israeli audience. Matters because literal English-to-Hebrew translations plus wrong timing (Friday afternoon, chag weeks) are the biggest causes of low response rates in Israel. Do NOT use for Israeli government forms (see israeli-gov-form-automator).
Optimize websites for Hebrew SEO and GEO (Generative Engine Optimization) on Google.co.il and AI search engines (ChatGPT, Perplexity, Gemini, Copilot, Claude). Use when user asks about Hebrew keyword research, Israeli SEO, .co.il domain optimization, Hebrew schema.org markup, AI search visibility, GEO optimization, EEAT, or asks about "kidum atarim", "milot mafteach", "SEO", "GEO", or Israeli search ranking. Includes Hebrew morphological analysis, Princeton GEO methods, platform-specific AI optimization, EEAT principles, JSON-LD structured data, and Israeli business schema (Shabbat hours, kosher certification). Do NOT use for paid advertising campaigns or social media marketing.
Create and optimize paid advertising campaigns for the Israeli market across Google Ads, Meta (Facebook/Instagram), and local platforms. Use when user asks about Israeli PPC, Hebrew ad copy, Israeli audience targeting, or ad budget optimization. Covers Hebrew keyword research, Israeli Consumer Protection Law ad regulations, local bidding strategies, and audience segmentation.