Marketing IL
AI skills for marketers targeting the Israeli audience, SEO, social content, email sequences, LinkedIn, and paid ads
All bundle skills in one chat
Marketing to an Israeli audience is not just about translating your content into Hebrew. It requires understanding how Israelis search online, which platforms they use, what kind of messaging resonates, and which legal frameworks apply to commercial communication. This bundle brings together five AI skills that cover the full digital marketing mix for the Israeli market.
From ranking on Google in Hebrew, to building a LinkedIn presence in the local tech ecosystem, to running paid ads that convert Israeli audiences, these skills are built around Israeli market dynamics, not generic best practices.
Key facts
- Israel anti-spam law (תיקון 40 לחוק התקשורת, the "Spam Law"): commercial email, SMS, fax and automated calls require explicit opt-in consent, and every message must include sender identification and an easy opt-out mechanism. Violations carry statutory damages up to 1,000 NIS per message, without proof of harm.
- Mobile-first audience: Israeli web traffic skews heavily mobile (commonly 60-70% of sessions for consumer sites), mobile UX is not optional.
- Locale targeting: Google supports
heas a language target; hreflang should usehe-ILfor Israel-specific content andhefor general Hebrew content. - Hebrew search patterns: searchers use both ktiv chaser (without niqud) and ktiv male forms, plus mixed Hebrew-English loanwords ("איך מתקינים claude code"). Content should cover both variants.
- WhatsApp dominance: WhatsApp is the dominant messaging app, commonly cited at >95% penetration, so WhatsApp Business and click-to-chat flows are the go-to customer channel.
- Price display: prices shown to consumers must include VAT (Consumer Protection Law).
Who is this for?
- Digital marketers at Israeli startups, agencies, or consumer brands targeting local audiences
- Content creators who want to produce Hebrew content that ranks and engages
- Growth marketers building email funnels compliant with Israeli spam law
- B2B professionals looking to build their presence on the Israeli LinkedIn network
What you get
Five skills for end-to-end Israeli digital marketing:
- Hebrew SEO & GEO Toolkit: keyword research, on-page optimization, and AI search engine optimization for Hebrew content
- Israeli Social Content: platform-tailored posts for Instagram, Facebook, TikTok, and more, written for Israeli audiences
- Israeli Email Sequences: compliant, high-converting email campaigns following Israeli communication law
- Israeli LinkedIn Strategy: Hebrew content strategy and outreach tactics for the Israeli professional network
- Israeli Paid Ads: campaign structure and copy for Google, Meta, and other platforms targeting Israeli users
npx skills-il add-bundle marketing-il -a claude-codeInstall on Claude.ai, Claude Desktop, ChatGPT, Manus, or other platforms
- 1. Click "Download ZIP" to download the bundle files.
- 2. Open Claude Desktop and go to Customize > Skills.
- 3. Click "+" and select "Upload a skill", then upload each ZIP file from the bundle.
- 4. Start a new conversation. The skills will activate automatically when relevant.
Try These Prompts
Run an SEO audit on the homepage of a Hebrew online courses website. Check titles, meta descriptions, keywords, and content structure, give specific recommendations to improve ranking
Write me an Instagram post for a new product launch, an expense management app for small Israeli businesses. Conversational Israeli tone, clear call to action, max 150 words
Build me a 3-email sequence for leads who signed up for a free trial of accounting software. Email 1 on day 1, email 2 on day 3, email 3 on day 7, in Hebrew, direct, with a clear goal for each email
Skills in this bundle
Author: skills-ilOptimize websites for Hebrew SEO and GEO (Generative Engine Optimization) on Google.co.il and AI search engines (ChatGPT, Perplexity, Gemini, Copilot, Claude). Use when user asks about Hebrew keyword research, Israeli SEO, .co.il domain optimization, Hebrew schema.org markup, AI search visibility, GEO optimization, EEAT, or asks about "kidum atarim", "milot mafteach", "SEO", "GEO", or Israeli search ranking. Includes Hebrew morphological analysis, Princeton GEO methods, platform-specific AI optimization, EEAT principles, JSON-LD structured data, and Israeli business schema (Shabbat hours, kosher certification). Do NOT use for paid advertising campaigns or social media marketing.
Author: skills-ilCreate social media content optimized for Israeli audiences across Facebook, Instagram, TikTok, and LinkedIn. Use when user asks about Israeli social media strategy, Hebrew social posts, posting schedules for Israel, Hebrew hashtags, or Israeli Facebook group marketing. Covers platform-specific best practices, Israeli cultural references, and Hebrew copywriting for social. Do NOT use for paid ad campaigns, influencer outreach, or SEO content writing.
Author: skills-ilDesign email marketing sequences for the Israeli market with Hebrew RTL rendering, Jewish and national holiday scheduling, and anti-spam law compliance. Use when user asks about Israeli email marketing, Hebrew email campaigns, Chok HaSpam compliance, Hebrew newsletter design, or holiday-triggered email sequences. Covers Amendment 40 compliance, RTL rendering, and subject line optimization.
Author: skills-ilDevelop bilingual Hebrew/English LinkedIn content strategies for the Israeli tech ecosystem, including post timing, Hebrew hashtags, and audience engagement patterns. Use when user asks about LinkedIn strategy for Israel, Hebrew LinkedIn posts, Israeli tech networking, or asks about "linkedin", "reshet mitkademet", "tochen" (content), bilingual posting, or Israeli professional branding. Covers Hebrew/English post optimization, Israeli tech topic trends, cultural timing around holidays and work week, and Hebrew hashtag research. Do NOT use for general international LinkedIn strategy, paid LinkedIn advertising, or non-Israeli market targeting.
Author: skills-ilCreate and optimize paid advertising campaigns for the Israeli market across Google Ads, Meta (Facebook/Instagram), and Israeli platforms (Taboola, Outbrain, Yad2, publisher networks). Use when user asks about Israeli PPC, Hebrew ad copy, Israeli audience targeting, or ad budget optimization. Covers Hebrew keyword research, Israeli Consumer Protection Law ad regulations, Amendment 13 consent rules for ad targeting, local bidding strategies, and audience segmentation. Do NOT use for organic social media, SEO, email marketing, or non-Israeli ad markets.
Author: skills-ilWrite Hebrew surveys (NPS, CSAT, CES, event feedback, product discovery, market research) with natural Israeli phrasing and deploy them as live Google Forms via the Google Workspace CLI (gws), or paste the same templates into Typeform, SurveyMonkey, Tally, Microsoft Forms, or email/Slack. Includes Israeli-specific send-time guidance (days, hours, chagim to avoid) and per-survey-type cadence rules. Use when the user asks to run an NPS or CSAT for Israeli customers on any platform, build a Hebrew survey, collect event feedback, interview users in Hebrew, or decide when to send a survey to an Israeli audience. Matters because literal English-to-Hebrew translations plus wrong timing (Friday afternoon, chag weeks) are the biggest causes of low response rates in Israel. Do NOT use for Israeli government forms (see israeli-gov-form-automator).
Frequently Asked Questions
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